Author Archives: Yossi Toledano

Yossi Toledano

Josef Toledano is an agriculture expert, with more than twenty years of experience in providing agricultural advisory to and building donor, government and partner support for large-scale projects.

Toledano is currently Mars’ Cocoa Sustainability Director of West Africa. In this role, he has led his team’s efforts to gain third-party support in cocoa-producing countries. Specifically, Toledano has played a leadership role in Mars’ Vision for Change (V4C) initiative in Cote d’Ivoire, and has provided support to the company’s Global Chocolate Cocoa Strategy. Going forward, Toledano will continue to lead West Africa sustainability efforts, with a focus on V4C, and provide support to the implementation of the Global Chocolate Cocoa Strategy in other regions.

Previously, Toledano served as a senior rural development specialist at the World Bank. At the Bank, his primary role was as technical lead on a wide range of multi-million dollar rural development projects in Africa, Asia, and the Middle East. He also led the Bank’s policy work and partner-based initiatives around tree crops, biodiversity, and improved rice varieties (NERICA). Toledano built significant donor, industry and government support for country and regional partnerships, raising $350M in partner commitments in his career at the Bank. Indicative partners included the FAO, the AfDB, IFAD, USAID, CIRAD, Mars, and Monsanto.

Prior to the World Bank, Toledano served in technical and agriculture extension advisory roles with the Guinean Ministry of Agriculture, an Israeli agro-chemical company and Israel’s Ministry of Agriculture.
Toledano holds a joint MS in Agriculture Crop Intensification and Agriculture Extension in Developing Countries from Hebrew University. He holds a BS in Agriculture, also from Hebrew University. Toledano is bilingual, in Hebrew and English, and speaks French fluently. His country experience spans Cote d’Ivoire, Ethiopia, Guinea, Indonesia, Mali, Niger, Papua New Guinea, the Philippines, Senegal, and Vietnam.

A Visit from Madame Toure-Litse

Mme Toure Liste DG off CCC in the Clonal Garden of the CVC Operator JPG to post

Last week, the Vision for Change project was honored to welcome Madame Massandje Toure-Litse, Director General of the Cocoa & Coffee Council (Conseil Café Cacao) of Côte d’Ivoire, for a visit to two participating communities.  The visit was a great success as Mme Toure-Litse recognized both the vision and the success of the program.

Madame Toure-Litse is an important partner and supporter of the

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Vision for Change’s Achievements in 2012

2012 was a banner year for the Sustainable Cocoa Initiative, and in particular for our Vision for Change projects in the Soubré region of Cote d’Ivoire.  We saw marked improvement in the four key areas of productivity, community development, monitoring and evaluation, and coalition building.  We thought we’d share with you just some of the important achievements we saw last year.

In the area

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Minister Sangafowa Visits Mars-sponsored Cocoa Development Center in Soubré


Côte d’Ivoire’s Minister of Agriculture, M. Mamadou Sangafowa, along with a delegation of nearly 200 government officials traveled to a Mars-sponsored Cocoa Development Center in Soubré last month for a four-day field visit. While he was there, Minister Sangafowa commended V4C’s efforts to help cocoa farmers create sustainable businesses.

Earning Minister Sangafowa’s support represents a tremendous achievement for V4C. It clears the way for

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