At Sourcemap, we make software that connects people across supply chains. That’s why we partnered with Mars Chocolate on Vision for Change (V4C), a sweeping initiative to improve cocoa productivity and farmer livelihoods in Côte d’Ivoire. V4C is one element of the company’s Sustainable Cocoa Initiative, which is helping to secure the future of cocoa production by prioritizing the needs of farmers.
V4C includes … Read more
In a first for Mars Chocolate, the company has entered into a public/private agreement with the International Labour Organization to introduce a Child Labor Monitoring System (CLMS) in select communities in the Soubré region of Côte d’Ivoire. While Mars previously has supported the work of ILO and its division that specifically works on child labor, International Program on the Elimination of Child Labor (IPEC) through … Read more
When we – along with our partners from the US Department of Agriculture – Agriculture Research Service, Indiana University, Hudson-Alpha Institute and IBM – mapped the cocoa genome in 2010, we knew that was the first step to using cocoa science research to create higher producing cocoa plants that did not sacrifice quality or flavor. Mars has always had an interest in the scientific study … Read more
Andi Asri is a cocoa doctor in Awo Village, south Sulawesi, Indonesia. The first time I met Andi was in Dec 2012 at the first “Best Cocoa Village Center Competition” in CDC Tarengge. Compared with other cocoa doctors, who were quite nervous talking to the audience, Andi’s interactive and relaxed way of presenting his CVC impressed all of us.
As we were preparing for a … Read more
The goal of the Vision for Change project to revitalize the cocoa sector in Soubré and across Côte d’Ivoire – so that it can result in well-trained cocoa producers, higher yields and a cocoa economy that benefits the entire community.
One major component of the project is to develop and disseminate sustainable management options for cocoa rehabilitation, including cocoa farm diversification. Farmers who rely solely … Read more
Cocoa has been the main income source for over half a million smallholders in Sulawesi, Indonesia. With the increasing need for cocoa worldwide, opportunities and challenges are facing the industry. Aimed at improving cocoa farmers’ lives as well as cultivating the next generation’s interests in cocoa, Mars Chocolate recently held a Cocoa Agri-business contest at vocational schools in Luwu, North Luwu and East Luwu, which … Read more
In the Village of Kragui, meat comes at a premium. Even a small fish costs more than most farmers can afford. That’s why Bamba Gohou Aissata wants her farm to get in the business of raising livestock. In this video vignette, Bamba provides a fascinating glimpse into the life of a woman farmer in Kragui, where women continue to work hard in the fields even … Read more
This week, Mars Chocolate fulfilled the pledge we made in March to sign the United Nations Women’s Empowerment Principles. Signing these principles is one significant step in the plan of action we developed to help empower women in cocoa growing communities around the world.
We are pleased to join other corporate leaders in signing a statement of support for the UN Women Empowerment Principles. … Read more
The Mars/ICRAF Vision For Change project aims to achieve several important goals when it comes to sustainable cocoa. We are working to not only revitalize cocoa farms around Soubré and across Côte d’Ivoire to enable higher yields, but we’re also working to improve the quality of cocoa being produced.
It’s not enough to simply produce more cocoa – it has to be of a high … Read more
It’s been an unusual task for a chocolate company to help develop a new formulation fertilizer and engage with fertilizer and financial institutes for the production, import and credit mechanisms for the sale of high quality fertilizer. And we still have a long way to go before we will habitually replenish the nutrients we export as cocoa beans from cocoa plantations. But the … Read more