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NJBiz sits down with Mars Global Chocolate President Grant Reid

Grant Reid talked with last week with NJBiz reporter Melinda Caliendo about Mars’s vision to purchase all our cocoa from sustainable sources by 2020. Mars Global Chocolate is headquartered in NJ, and it’s great news for the cocoa industry that the New Jersey business community is taking notice of our sustainability efforts.

Melinda’s piece, which you can access here, goes into some detail about … Read more

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Shared Value in Côte D’Ivoire: Creating a Vibrant Cocoa Sector

A few years ago, Mars was faced with the idea that we needed another Côte d’Ivoire to produce enough cocoa to meet the world’s growing chocolate demand by 2020. Given that cocoa was becoming a less attractive crop for farmers, and that Côte d’Ivoire was in a cycle of decline, we knew we needed a strategy for cocoa sustainability. As a company that’s always had … Read more

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Bloomberg BusinessWeek Looks at a Day in the Life of a Cocoa Sustainability Manager

As part of a series highlighting popular post-MBA jobs, I had the privilege to share some of the great work Mars Chocolate is doing with a piece focusing on a day in my life as Cocoa Sustainability Manager. The article in Bloomberg Businessweek is a great way for people to get a closer look at what goes into producing and nurturing sustainable cocoa practices. Being … Read more

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Mars to Help Bahia Continue Its Economic and Social Recovery

Agroflorestal

In the 1980s, Bahia, Brazil was one of the largest cocoa producers in the world, producing over 300,000 tons per year. However, in 1989, a fungal disease, called “Witches’  Broom”, ravaged the area and in 3 years total yearly production would be down by over 30%.

This fungus devastated Bahia—leaving 200,000 people unemployed, there was social unrest and a destroyed economy.  For the next 20 … Read more

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Fairtrade Certified Maltesers® Hit UK Stores

Maltesers

This week Mars Chocolate is finding yet another reason to celebrate during its 75th anniversary. Mars has officially introduced its MALTESERS® made with Fairtrade certified cocoa to the UK market, as part of its ongoing pledge to achieve 100% cocoa sustainability by 2020. MALTESERS® are the first Mars products with Fairtrade certification to hit the shelves.

Mars is proud of the partnership it has developed … Read more

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Minister Sangafowa Visits Mars-sponsored Cocoa Development Center in Soubré

audience

Côte d’Ivoire’s Minister of Agriculture, M. Mamadou Sangafowa, along with a delegation of nearly 200 government officials traveled to a Mars-sponsored Cocoa Development Center in Soubré last month for a four-day field visit. While he was there, Minister Sangafowa commended V4C’s efforts to help cocoa farmers create sustainable businesses.

Earning Minister Sangafowa’s support represents a tremendous achievement for V4C. It clears the way for us … Read more

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Mars Talks About Putting Farmers First at Chocovision 2012

Barry Parkin presents at Chocovision

I’ve just returned from Davos, Switzerland, where I presented at the Chocovision 2012 conference.  The conference brings together senior business leaders and key stakeholders in the cocoa and chocolate industry to discuss the future of the sector.  The theme for the event was “Balance the Challenge – From cocoa to chocolate – strategy, sustainability and success,” a topic about which we at Mars Chocolate have … Read more

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Mars and IDH Sign MoU on Cocoa Sustainability Initiative

We’re happy to announce that Mars Chocolate and The Sustainable Trade Initiative (IDH) recently signed a Memorandum of Understanding, marking a  strategic collaboration between two major frontrunners in the push for meaningful transformation of the cocoa sector.

Mars, along with industry leaders such as Kraft, Nestle, ADM and other partners in the IDH cocoa program are important players and have set ambitious goals for the purchase … Read more

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Dispatches from the ISEAL Alliance 2012 Conference

ISEAL conference photo

Almost 200 members and supporters of the ISEAL Alliance came together at a conference in Bonn, Germany last week.  Founded in 2002, ISEAL has provided 10 years of leadership in standards and certification.

Representing Mars Chocolate, I sat on a great Impact data panel with representatives from international supermarket retailer Ahold, UTZ Certified, and Marine Stewardship Council.  We discussed that despite the challenges on good … Read more

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Mars Meets our 2011 Certification Goal

Certification graphic 2 - tons airbus

As you may have seen, we announced today that Mars Chocolate met its 2011 benchmark of purchasing 10 percent certified sustainable cocoa – or approximately  30,000 tons – as part of its total supply.  In two short years, we have made dramatic progress towards reaching our ultimate goal of purchasing 100% of our cocoa from certified sustainable sources by 2020.

Mars Chocolate has set an … Read more

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